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I have 20 years experience doing UX design, research, and product strategy. My experience cuts across many product types including: apps, websites, SaaS, ecommerce, streaming platforms, and more. I've been a FT manager at the Director level and worked as a player/coach manager at startups, too. I've been a principal UX designer and a principal researcher and worked as a research and strategy consultant, too.  ​

In terms of my contributions, I tend to be flexible and willing to do what it takes to move the company forward, and in some contexts that has meant bringing my other skills to bear such as product management or content development. I am a trained scrummaster and am comfortable with different approaches to design and development. Most places use a mix of Agile or Lean and waterfall when it comes to design and development. What is most important is creating and supporting an approach that works for the company's needs and personnel.

My two biggest strengths work-wise are: 1) I find a way to solve problems and launch products even when faced with many obstacles 2) I can seamlessly transition between the highest level strategy work ("what should we build? For whom?") to the most granular detail ("That button is right justified but a similar button in a module on a screen we looked at five screens ago was center justified. Why the difference?")


I am idealistic in terms of what can be done and pragmatic about what should be done right now. 

Outside of work I'm often writing, group texting with my Pac-12 friends about the Warriors (#DubNation), or at the park with my French Bulldog, Pickle. 

Gretchen's Dog, Pickle
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